Sunday 28 June 2009

Affiliate Marketing Awesomness

Despite my slight skepticism about affiliate marketing, it's impossible to argue with the logic that it could *potentially* be a great way to make low-maintenance, "automatic" income, if you get it right.

The fact that you don't need to incur any costs around payment mechanisms, fulfilment etc and just basically need to drive qualified traffic to the relevant sites that converts into purchases, means that *in theory* it's a great way to make money. It could also absolutely fit the profile of the "muse"-type product that Tim Ferris recommends in his book, the Four-Day Work Week (although he isn't actually specifically talking about affiliate marketing in this book).

Of course, the reality is that it actually takes a lot of time and isn't as easy as it sounds, plus there are loads of affiliate schemes that are downright rubbish and to be avoided. However, the potential is there and I just stumbled across the following on slideshare that I found to be a reallygood overview affiliate marketing, why it's good and some pragmatic advice on making it work: http://www.slideshare.net/affsum/affiliate-marketing-2009-what-really-works-now-presentation

While I'm at it, the following includes a few good points too:http://www.entrepreneur.com/marketing/marketingcolumnistkimtgordon/article49608.html

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